Swedish food Group Greenfood sets up new operation in Germany. Its food tech company, the digital salad bar concept Picadeli, will be setting up an operation from this year with Rewe, the German grocery and convenience store giant.
News at greenfood
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24 May 2019
This week, Greenfood hosted David Cvach, ambassador of France to Sweden to discuss our experiences and key learnings as a Swedish company operating in France.
The interest in baby leaves are huge and the category is growing. With this investment Salico will grow with the demands, that’s why we make an investment in a completely new product line, says, Björn Johansson, CEO Greenfood Fresh cut
16 April 2019
Picadeli is now switching to biodegradable cutlery in all of its salad bars in Sweden. The new cutlery is made from 90 per cent renewable materials, mostly sugarcane starch, which is EU certified according to EN134-32. In order to further reduce material consumption, Picadeli has decided to remove the knife from the cutlery pack.
2 April 2019
Agriculture is responsible for about 70 per cent of the world’s fresh water consumption, making it the largest consumer of our planet’s water resources. This means a level of responsibility for Greenfood as well as the other companies in the industry. Water efficiency is therefore a key focus area and we are constantly working to streamline water consumption throughout our entire value chain.
The greenfood group’s ceo talks about innovation at europe’s leading trade fair for fruit and vegetables.
11 March 2019
Fruit Logistica, Europe’s leading trade fair for fruit, vegetables and other perishable goods, was held between 6-8 February. The trade fair attracted more than 80,000 visitors and more than 3,000 exhibitors. This year, Greenfood’s president and CEO, David von Laskowski, was invited to talk as part of the theme of trends and innovation in the retail food industry.
Greenfood subsidiary Picadeli wins yet another international award. Once again, the company is being celebrated in France for its innovative salad concept as it wins “Product of the Year”, voted for by French consumers.
12 December 2018
One in three Swedes say they eat more fruit and vegetables today than they did three years ago. This increase is because a lot of people see the benefits of eating a healthy diet. But although fruit and vegetable consumption has increased, few people reach the Swedish national food agency’s recommendation of 50 per cent vegetables and root vegetables per meal.